Pricing that makes expansion research a no-regret decision.
From market validation to full tactical playbooks - choose the depth that matches your stage.
Full comparison
Compare every tier
See exactly what's included in each research package.
| Feature | |||
|---|---|---|---|
| Key question | Where should we expand? | How do we enter and sell? | How do we scale? |
| Intelligence | |||
| Market landscape | ✓ | ✓ | ✓ |
| Competitive analysis | ✓ | ✓ | ✓ |
| Regulatory overview | ✓ | ✓ | ✓ |
| Country ranking matrix | ✓ | - | ✓ |
| Strategy & Execution | |||
| Buyer personas | - | ✓ | ✓ |
| DMU mapping | - | ✓ | ✓ |
| Channel strategy | - | ✓ | ✓ |
| Pricing intelligence | - | ✓ | ✓ |
| Target account list (50-100) | - | ✓ | ✓ |
| Decision-maker profiles | - | ✓ | ✓ |
| Outreach templates | - | ✓ | ✓ |
| Objection handling | - | ✓ | ✓ |
| 90-day action plan | - | ✓ | ✓ |
| Tailored extras | |||
| Dedicated analyst | - | - | ✓ |
| Unlimited follow-up | - | - | ✓ |
| Deliverables | |||
| Data (Google Sheets) | ✓ | ✓ | ✓ |
| Review call | 15 min | 60 min | Weekly |
| Follow-up rounds | - | 2 rounds | Unlimited |
Explorer is a flat-rate pan-European scan. Go-to-Market is priced per country. Scroll horizontally on mobile to view all tiers.
The Intelligence Guarantee
If our report doesn't deliver - we make it right.
Our reports scored 199/200 in a blind evaluation against ChatGPT, Gemini, and Claude. If yours doesn't meet that standard, we fix it or you don't pay.
Explorer
Full refund guarantee
If the Explorer report doesn't deliver actionable, sourced intelligence specific to your expansion target - you get a full refund within 5 business days of delivery.
Covers Explorer (€490) and multi-country Explorer bundles (€400/country).
Go-to-Market
Redo or partial credit
If specific sections of a Go-to-Market report don't meet the standard - we redo those sections at no cost, or apply a partial credit to your next report.
Covers Go-to-Market (€490/country) reports and multi-country bundles.
How it works: The guarantee applies to reports produced from a complete intake form. The more detail you give us on your product, market, and goals - the sharper the intelligence we deliver.
Our quality baseline: 199/200 in blind evaluation
Smart bundles
Multi-country bundles
Expanding across multiple markets? Our regional bundles deliver intelligence for connected markets at a discount.
DACH Expansion
save ~12%Germany + Austria + Switzerland
Nordic Expansion
save ~14%Sweden + Norway + Denmark + Finland
Benelux Expansion
save ~12%Netherlands + Belgium + Luxembourg
EU Big 5
save ~15%Germany + France + UK + Spain + Italy
Northern Europe
save ~18%Nordics + DACH (7 countries)
Western Europe
save ~18%DACH + Benelux + France + UK (8 countries)
Full European Sweep
10+ countries - custom scoping for pan-European expansion.
Volume discounts apply. Contact us for a custom Go-to-Market bundle quote.
Transparent pricing
What determines pricing within a tier
Each tier has a price range. Here's what moves you within that range.
Industry complexity
Defense, medical devices, and heavily regulated industries sit at the higher end of each tier due to additional compliance and stakeholder research.
Country data availability
Markets with less English-language data or fragmented information sources require more research effort, which is reflected in the price.
Scope of specific requirements
Custom research questions, additional competitive deep-dives, or niche segment analysis beyond the standard deliverables.
Number of segments or buyer personas
Reports covering multiple distinct buyer segments or persona types require proportionally more analysis and research.
Simple terms
Payment terms
Straightforward payment structures for every engagement level.
Full payment upfront
- 100% before research begins
- €490 flat rate
Full payment upfront
- 100% before research begins
- €490 per country
Custom schedule
- Typically 40% upfront
- 30% at mid-point
- 30% on delivery
All invoices are issued in EUR. Bank transfer and major credit cards accepted.
Not ready to buy? Get a free Country Pulse first
Pricing FAQ
Common questions about pricing, bundles, and payment.
How does pricing work?
Explorer is €490 for a pan-European market scan. Go-to-Market is €490 per country for a full strategy and execution playbook. Tailored engagements are custom-scoped. Multi-country Go-to-Market bundles offer 12-18% savings versus individual reports.
Can I upgrade from Explorer to Go-to-Market?
Yes. The most common path is Explorer (find the right market) then Go-to-Market (enter it). The Explorer research becomes the foundation - we build on it, so you're not paying for the same work twice.
Do you offer discounts for multiple countries?
Yes. We offer pre-built regional Go-to-Market bundles - DACH, Nordic, Benelux, EU Big 5, Northern Europe, and Western Europe - each with flat pricing and 12-18% savings. For 10+ countries, our Full European Sweep packages include custom scoping and volume discounts.
What are the payment terms?
Explorer and Go-to-Market: full payment upfront. Tailored engagements: custom schedule, typically 40/30/30. We invoice in EUR. Payment via bank transfer or Stripe.
What if I'm not satisfied with the report?
We include delivery calls and follow-up rounds to address questions and adjustments. If specific sections need deeper research or correction, we address that within the included follow-up scope. Material re-scoping beyond the original scope is quoted separately.
Is there a subscription or retainer option?
Not currently. Each engagement is scoped and priced individually. For ongoing intelligence needs, our Tailored tier offers custom engagement structures that can include periodic updates.
Can I expense this as a one-time purchase?
Yes. Our report-based model is designed to fit within typical department budgets - no procurement process for a SaaS subscription, no annual commitment. A single purchase order or invoice, paid once.
Do you offer a free trial?
We offer a free Country Pulse - a 3-5 page market snapshot that demonstrates our research depth and methodology. It's the best way to evaluate our work before committing to a paid report.
Start with Explorer. Upgrade when you're ready.
15-minute intake form. Custom intelligence in 24 hours.